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"When You're Itchin' to Win"



SkrAtch™ to relaunch as a line extension in 18 non Canadian countries.

SkrAtch™ When Your Ichin to Win.jpg

SkrAtch™ "The Line Extension"


Please visit our SkrAtch™ Token ICO launch website for updates on our exchange listings and their respective activation dates. Be aware that the listing dates for SKRH and SKRM tokens are distinct, and each token may be listed on different exchanges.

As for our grocery trade concept related to food delivery, it's fascinating to trace the progression of payment methods. Historically, major banks relied on Morse Code, introduced in the 1830s.


This evolved into banks' highly insecure utilization of Telex and TWX systems. These systems were later replaced by the popularity of fax machines from the 1960s to the mid-1980s, which employed the 5-Level "Baudot Code" as used in Telex and TWX, and  "Huffman Code" as employed by fax machines, which were prominent in 1986. Each of these transmission methods for transferring funds provided minimal security and was in use by banks up until 1989.


The Acronym™ group of companies and SkrAtch™ partnered with Chieftain Products, the Canadian distributor of Trivial Pursuit, which is a significant part of history. Chieftain, the licensee, sold SkrAtch™, garnering a gross net profit of $18 million in Gross Sales while Trivial Pursuit earned $80 USD million and sold over 110 million game units in over 52 countries.


Learn more about this on Trivial Pursuit's Wikipedia page.

CBC Press Title: Trivial Pursuit Sells for a Non-Trivial Sum: $80 Million USD The game, invented in Montreal and St. Catherine’s, Ontario, was the brainchild of Chris Haney and Scott Abbott. They were assisted by Chris's brother, John Haney, and their lawyer friend, Ed Werner.

The news was reported on March 31, 2008, at 4:32 PM EDT and was last updated on the same date. Further details can be found on CBC's news article.

SkAtch™ "The line Extension" was produced in prototype by Canada Games Inc. In 2004. The original Skratch™ game 8 editions were introduced to 5 countries through Chieftain Products Inc. in 1989 with 3 million in sales at $5.95 USD or $18 million.

Who Invented Trivial Pursuit ? The Birth of a Classic Genre. By Megan Cooper, M.A.S., B.S. History Updated August 6, 2021


Our interpretation of Ms. Megan's article.

Haney and Abbott revolutionized the board game industry when they introduced their Canadian creation, Trivial Pursuit, to the United States in 1983.


Originally launched by Chieftain Products Inc., the same company that introduced SkrAtch™ in 1989, Trivial Pursuit instantly captured the competitive spirit of Americans.

While the initial production cost of Trivial Pursuit was around $70, it was eventually sold in the U.S. for approximately $35.


Its immense success was highlighted when, by 1987, over 30 million Americans had purchased it, accumulating a staggering $750 million in sales. It's undeniable that Trivial Pursuit set a benchmark in the industry.

However, innovation doesn't stop. Acronym™ priced at $36.95 in Canada, creatively reduced its production costs to $6.50 per unit by featuring advertisements on the game's exterior.


But the real game-changer was SkrAtch™. Not only did SkrAtch™ refine this advertising concept, but it also offered a more affordable price point at $5.95. It was designed as a "grab and go" game, ensuring every player received prizes.


The evolution of board games is clear: SkrAtch™ offers both affordability and added value, making it the superior choice for modern gamer's.

SkrAtch™ is now positioned to sell 4 million units annually per country, which equates to 1 million units per quarter, across 18 countries. With 1 million units sold in each quarter, this results in a total of $57 million in net revenue.

Token Launch Video.jpg


1. Ripple (XRP)

2. Vechain (VET)

3. Electroneum (ETN)

4. Token Dev. "ICO" website


1. @skrachgame X

2. youtube Channel

Get ready for the exciting opportunities ahead with SKRATCHIT featuring a 3 billion Token offering at just $0.15 (ticker symbol SKRH), and SKRATCHME with an astounding 30 billion Token offering at only $0.001 (ticker symbol SKRM), along with the Presale option.

This is our Research and Development (R&D) website, your gateway to in-depth knowledge. Explore our comprehensive whitepaper to dive into the depths of our innovative projects. To stay updated, follow the progress of our Token launch.

Be part of our journey by visiting our Token Coin "ICO" launch website. Don't miss out on this incredible opportunity to be at the forefront of innovation!


Visit our Token Sale Website as it is your bridge to the real action, offering direct links to the Token Sale and listing on various exchanges.

Introducing SkrAtch™, our cutting-edge Cross Retail and Manufacturer Promotion and Loyalty Program.

SkrAtch™ seamlessly offers online product sampling to consumers and doubles as an in-store retail game product, available for just $1.99 USD or its equivalent in your country.


This unlocks access to at least 5 full-value, instantly redeemable products, each worth $3 at participating retail stores, totalling $15 or more in free products. It's a win-win strategy, benefiting consumers, retailers, and manufacturers.

This Marketing Program will be executed on a "Niche" basis and restricted on acceptable commercial terms.

For manufacturers, SkrAtch is a game-changer, significantly reducing product launch costs. Our exclusive marketing concept combines the power of SkrAtch™, available both online and in retail stores, with our robust relationship with active blockchain leaders 1. Ripple (XRP), 2. Vechain (VET), and 3. Electroneum (ETN).

In the next sections, we delve into the advantages of SkrAtch™ and how it leverages the synergy of our blockchain integration with the expertise of successful leaders in the industry which include: 1. Ripple (XRP), 2. Vechain (VET), 3. Electroneum (ETN), and as described 4. SkrAtch (SKRH — SKRM).

We're really serious about showing that the SkrAtch™ product and marketing idea is a great one. To do that, we did a lot of careful work.


We present 172 studies that experts have checked and confirm we are good. You can see them on our studies page; just click here to check them out. We also put together a bunch of videos and documents about different things like groceries, advertising, banks, and digital money. We did all of this to be super ready and to show that we know a lot about the trade.


SkrAtch stands out as a one-of-a-kind and immensely valuable product designed for consumers, retailers, and manufacturers. With a history dating back to 1985, we are reintroducing our concept by introducing Cryptocurrency Coins.

Join us in revolutionizing the world of promotions and loyalty programs with SkrAtch™

Our decision stems from the remarkable sales success of the original SkrAtch™ which has been distributed in five countries and has achieved impressive sales figures, totalling over 3 million units, with an MSRP of $5.95 per unit earning a Gross Revenue of $18 million USD.


As soon as the tokens are listed on the exchange, you can find the listing dates on our Token "ICO" website:

SkrAtch™ is more than just a consumer game product sold at supermarkets and retail locations; it is a proprietary Advertising Vehicle that serves multiple purposes. It not only promotes brand awareness but also provides real-time Analytics, along with QR Code, RFID, and UPC functionalities.

Many new grocery products or brand extensions don't make it because it's hard to get people's attention and make them like something new. In fact, up to 90% of them fail every year.


But here's where SkrAtch™ comes in to help. It's like a special plan for marketing your product. When grocery brands use SkrAtch™, they get better at making people interested and excited about their products. SkrAtch™ is like having a secret weapon that makes your products stand out.


So, if a grocery brand joins SkrAtch™, it's like giving their products a much better chance to succeed. It's like having a superhero on your side, making sure the products don't fail like so many others do.


SkrAtch™ has the potential to make a significant impact in reducing the 90% failure rate typically associated with the launch of new products by manufacturers, which amounts to approximately 30 to 50 thousand products introduced and fail at retail each year.

In the following sections, we provide a detailed description of the unique SkrAtch™ marketing concept, which are itemized 1. through 4.

1. What is Ripple
  (ticker symbol XRP)

Ripple provides the SkrAtch™ marketing plan access to western countries including Europe and North and South America.

RippleNet was established by Ripple in 2012 with the aim of providing banks and financial institutions a real-time settlement system capable of enabling secure, instant financial transactions across the globe. It was designed as an alternative to the SWIFT system.

"The standard fee for conducting transactions on Ripple is set at 0.00001 XRP, which is minimal compared to the substantial fees charged by banks for cross-border payments," says El Lee, a board member of Onchain Custodian.

The present XRP market capitalization stands at $31 billion.

RippleNet facilitates over 120 currency pair transactions across more than 55 countries, according to its website.

As for the total number of Ripple coins, according to the XRP Ledger's website, the initial ledger created 100 billion XRP tokens, and no new XRP can be created afterward.

Ripple also provides a platform for minting, managing, transacting, and destroying central bank digital currencies (CBDCs). In September 2021, Ripple was chosen by Bhutan to pilot a CBDC in the Himalayan nation.

In 2023, the price of XRP has seen a positive change of +19.11%. The highest price recorded for XRP in the past year was $1.08, while the lowest price reached was $0.45.

On October 25, 2023, XRP was trading at $1.3 billion per day on exchanges.

Ripple is the company behind XRP, operating as a payment settlement system and currency exchange network capable of processing transactions globally.

It serves as a trusted intermediary between two parties in a transaction, as the network can swiftly confirm that the exchange has been completed correctly. Ripple can facilitate exchanges involving various fiat currencies and cryptocurrencies, including Bitcoin and SkrAtch™, to name just one example.

XRP Moves Money to All Corners of the World
Discover why hundreds of financial institutions choose RippleNet to provide a better payments experience and enable greater economic opportunity for everyone, everywhere.

2. What is Electroneum?
    (ticker symbol ETN

Electroneum provides SkrAtch™ with access to emerging markets in the east such as Africa and India.


Electroneum is a cryptocurrecy that allows spending in over 190 countries. There  are over a billion unbanked people with no digital payment method. No Visa. No Mastercard. No PayPal. No Apple Pay. Every day, Electroneum (ETN) is helping people around the world pay for goods and services, both in-store and online.

Electroneum, also known as ETN, is a user-friendly and mobile-oriented cryptocurrency, which allows for instant transactions through its native system and has many users.

The project was launched in September 2017 and has a reputation for being the first cryptocurrency based in the UK after it accumulated $40 million for its ICO funding.

The cryptocurrency is a payment and exchange token that has a total circulation of 21 billion that will never be increased — the current circulating supply stands at 17.84 billion. ETN is used to send or receive payments, which can be done in person or through remote means.

When we contrast this with fiat currency transactions that can take up to several days to complete, ETN can be transferred to just about anyone in the world instantaneously and best of all, at virtually no cost at all, which is one of the main benefits of Electroneum.

ETN can also be stored in several ways, and these are a digital wallet also known as a hot wallet, or a paper wallet known as cold storage.

The Electroneum price is $0.001831 with a 24 hour trading volume of $1.1 million USD and a market cap of $32.8 million. The circulating supply is 18 Billion ETN.

SkrAtch employs the use of the Electroneum (ETN) QR code in it's game design and as such ETN ¹ provides an alternative method of purchasing SkrAtch™ games. The market according to Price Waterhouse Coopers for the ETN product which is an "Instant Mobile Payment System" exceeds 3 trillion dollars. 3 reasons why Electroneum (ETN) could create the next wave of crypto millionaires. (Published by: Nicholas in Altcoins News)

Electroneum has targeted 300 million users of the 1.7 billion unbanked in the far east, India, South America and signed "MOU" Memorandums of Understanding with substantial players in the mobile market. Electroneum also has a worldwide Patent Pending product as filed by Dentons, the largest law firm in the world.

Electroneum has a market capitalization ranging from approximately $57 million to $987 million.  Each SkrAtch game has already incorporated and offers the affiliate ETN bonus plan. ¹ subject to ETN "Main Terms & Conditions."

Electroneum, also known as ETN, is a user-friendly and mobile-oriented cryptocurrency, which allows for instant transactions through its native system and has many users.

The project was launched in September 2017 and has a reputation for being the first cryptocurrency based in the UK after it accumulated $40 million for its ICO funding.

The cryptocurrency is a payment and exchange token that has a total circulation of 21 billion that will never be increased — the current circulating supply stands at 17.84 billion. ETN is used to send or receive payments, which can be done in person or through remote means.

When we contrast this with fiat currency transactions that can take up to several days to complete, ETN can be transferred to just about anyone in the world instantaneously and best of all, at virtually no cost at all, which is one of the main benefits of Electroneum.

ETN can also be stored in several ways, and these are a digital wallet also known as a hot wallet, or a paper wallet known as cold storage.

The Electroneum price is $0.001831 with a 24 hour trading volume of $1.1 million USD and a market cap of $32.8 million. The circulating supply is 18 billion ETN.

Electroneum Compressed.jpg

3. What is VeChain ?

      (ticker symbol VET)

3. (b) What is VTHOR ?

     (ticker symbol VTHOR)

VeChain is a cryptocurrency network focused on supply chain and logistics needs. The VeChainThor blockchain—the public blockchain behind VeChain—runs the VeChain token (VET) and the VeThor token (VTHO). The VeChain token is used to transfer value across the network, while the VeThor token is used as energy to power smart contract transactions.

VeChain officially launched in 2015 under the leadership of a Shanghai-based team following about a year of development. It’s now run by a team of more than 100 workers globally, offering blockchain-as-a-service (BaaS) products to customers in the logistics and data management industries.


According to its whitepaper, VeChain’s mission is to “enable the blockchain community, business owners, enterprises, governments, or any other individual to move their business activities to blockchain effortlessly,” with an emphasis on the fact that technical knowledge is not required.

As of this writing, the market capitalization of VeChain is $8.3 billion, making it the 23rd largest cryptocurrency.


VeThor has a $358 million market cap and ranks as the 169th largest digital currency.

VeChain VET $0.030. Volume traded in 24 hours at this writing $200 million. Marketcap $1.8 Billion. Circulating supply 72.7 Billion VET.

SkrAtch™ VeChain.jpg

4. What is SkrAtch™ ?

     (ticker symbol SKRH)

4. (b) (ticker symbol SKRM)

SkrAtch is the line Extension based upon its successful game which sold 3 million units in 5 countries at $5.95 USD with a Gross Profit of $18 million entered the prototype stage  in 2005 and developed web presence in 2018 with aspirations to launch as a Token in 2021 during the previous Bitcoin Halving and cryptocurrency Bull run.

SkrAtch™ is now positioned to be listed on exchanges during the next Bull run in March — April 2024. 3 billion Tokens titled SKRACHIT will be offered under the ticker symbol SKRH at $0.15 and a Presale will be held in mid-January 2024 with 30 billion Tokens titled SKRATCHME offered under the symbol SKRM at $0.001.

SkrAtch™, with the ticker symbol SKRM, is a robust platform that seamlessly integrates analytics, online and retail brand promotion, and offers consumers free product sampling both online and in retail at a minimal cost. It's not just about products; it's about delivering value.

SkrAtch™ also optimizes manufacturer advertising with highly cost-effective Cost Per Thousand (CPM) rates, ensuring that your marketing budget goes further.

But that's not all. We provide a comprehensive turnkey service, overseeing the entire supply chain, including product launches and new line extensions.

Our relationship with additional blockchain resource providers like VeChain (ticker symbol VET) guarantee streamlined administration, immutable tracking throughout the product life cycle, reduced slotting or listing fees, and maintaining a prominent shelf position for the manufacturer's product.

This results in monetary benefits for the retailer and provides free products for consumers, available for pickup at the retail outlet, ensuring transparency and trust in the entire process.

In summary, participating in our platform gets your product on the shelf at a prominent position, for example, at eye level, and we strive to maintain that position, reducing the risk of being delisted.

We offer a solution for the 50,000 new products representing 90% of new products introduced to retail, only to be delisted.

In addition to our partnerships with Electroneum (ticker symbol ETN) and Ripple (ticker symbol XRP), consumers can make point-of-sale smartphone purchases at minimal costs, with transaction completion details available within 5 seconds.

Furthermore, we provide a unique value-added service where your participation in our product ecosystem can genuinely pay for itself. It's a mutually beneficial arrangement for both businesses and consumers. Join us today and unlock the full potential of SkrAtch™!

SkrAtch™ serves a multifaceted role beyond being a consumer game product available in supermarkets and retail outlets. It operates as a proprietary Advertising Vehicle that enhances brand awareness, offers real-time Analytics, and harnesses QR Code, RFID, and UPC technologies. This comprehensive approach can significantly mitigate the high failure rate (90%) commonly experienced by manufacturers when launching 50 thousand new products annually.

In our Studies section, we provide free access to a substantial collection of existing Research, Studies, and Statistical data.

Listing Fees and Slotting Fees are pivotal considerations. The top 100 manufacturers, such as Kraft, General Foods, and Proctor & Gamble, offset the losses incurred by newly introduced products at retail against their more established and stable brands. It's important to note that new products don't fail solely because of poor quality but often due to their inability to capture consumer attention in stores.

Listing Fees and Slotting Fees, charges imposed by retailers on manufacturers to secure a favorable shelf position, range from $25,000 per product (SKU) to as much as $3 million per chain. Shelf space is not only limited but also exceptionally valuable, as it can determine the success or failure of a new product.

Typically, well-performing products are positioned at eye level, featured in prominent aisle locations, or showcased on end caps. To gain further insights into the reasons behind the failure of new products, I recommend watching the video titled "Why New Products Fail."

Sales per Quarter: Every new manufacturer's product must attain a required number of sales or shelf turns, generating sufficient revenue to justify its shelf position; otherwise, the retailer or chain will delist and remove it from the retail shelves.

Why New Products Fail: The failure of new products has various underlying reasons, with one significant factor being the product's visibility to consumers. If consumers have difficulty locating a new product, possibly due to its placement on the bottom shelf or in a less favourable location, it will not sell well.

Consequently, it will fail to generate the expected sales per square foot of shelf space required to justify its continued presence at retail. This lack of visibility is a key contributing factor to the failure of the 30,000 to 50,000 new products introduced annually. For further insights on this topic, I recommend watching the video titled "War for Shelf Space."

SkrAtch™ Addresses Consumer Awareness: SkrAtch™ tackles the issue of consumer awareness concerning new manufacturer products. It achieves this by featuring five new manufacturer products in each game edition run. The SkrAtch™ game is strategically sold at prominent retail positions, including the Point of Sale, Cash Register, and End Caps. Additionally, it can be displayed on hanging strips in the grocery aisle. This approach effectively drives product sell-through by creating awareness and promoting conversions both during and after the retail experience.

Effective Product Sampling: Each SkrAtch™ game includes five free full-value products, collectively worth over $15.00 for the consumer. This marketing approach, commonly referred to as effective sampling or "try before you buy," boasts an impressive conversion rate of up to 62%. This indicates that the consumer is more likely to revisit the retailer, actively seek out, and repurchase the product. This positive outcome aids the manufacturer in acquiring or retaining shelf turns, ultimately avoiding the risk of being de-listed. For more information on the effectiveness of consumer sampling, I recommend watching the video titled "Effective Consumer Sampling."

How SkrAtch™ Provides Over $15.00 in Each Million Game Edition: SkrAtch™ issues a purchase order to the manufacturer for the number of products to be given away at retail, calculated at the full retail value with markup. The purchase order is always a percentage of the total number of new products the manufacturer intends to sell. In return, the manufacturer issues a purchase order to buy an equal number of ads on the SkrAtch™ game.

Consumers purchase the SkrAtch™ game for $1.99 and redeem the five free product tickets, each worth a minimum of $3.00, providing over $15.00 or more in full-value products, not discounted ones, redeemable at retail. To view the products included, please refer to the menu's "Products 1 - 5." New products are changed with each game and edition.

Tax Deductions and Cost Efficiency: The purchase orders are tax-deductible, meaning that neither SkrAtch™ nor the manufacturer have to use out-of-pocket cash to participate in the consumer awareness brand loyalty sample-before-you-buy program. In fact, since the manufacturer's production cost for the new product is significantly lower than the retail value that SkrAtch™ is paying, the manufacturer will have already earned a profit by engaging in the SkrAtch™ promotion.

SkrAtch™ games are sold at retail for $1.99 and contain over $15.00 worth of free full-value products, along with the chance to win hundreds of thousands of dollars in additional prizes. You can find more information on Products 1 - 5 page.

Benefits to the Retailer, Manufacturer, and Consumer: The advantages for the manufacturer are substantial, and the retailer also benefits from the sale of SkrAtch™. With a Manufacturer's Suggested Retail Price (MSRP) of $1.99, the retailer earns $0.80 cents, SkrAtch™ earns $0.80 cents, and the production cost, including wholesale of the game, is $0.39. With a very small footprint and 10 games on a strip in a store, it more than justifies SkrAtch™'s presence and shelf turnover, just as we did when we sold over 3 million games at $5.95 in 5 countries.

More Value, Blockchain, and Smartphones: Now, with the advent of blockchain technology and the widespread availability of smartphone technology, the redesigned SkrAtch™ makes more sense and holds greater value. SkrAtch™ provides manufacturers with an easy, turnkey method to embrace blockchain technology today.

Marketing & Sampling: SkrAtch™ functions as a marketing, promotion, and sampling platform set to be initially reintroduced in 18 nations. Sales targets for each country are established at 1 million SkrAtch™ games per quarter. As a result, SkrAtch™ may need to be selective in determining which new products to advertise on the platform. Factors such as consumer interest, charity initiatives like food delivery, and the overall perception of product quality will play crucial roles in influencing participation metrics and ensuring the overall success of the venture.

Loyalty Programs: Loyalty programs serve as the cornerstone of a comprehensive customer retention strategy, offering a range of options from standard point programs to engagement-driven VIP programs and referral-based advocate programs. These programs are implemented across various industries, catering to brands of all sizes. However, it's important to note that while loyalty programs excel in capturing and retaining the attention of new and existing customers, they do not directly generate awareness for new product launches, regardless of the brand.

Smartphone Technologies & IoT: SkrAtch™ Smartphone, App, and Analytics. The SkrAtch™ Smartphone App interfaces with the physical SkrAtch™ game at and after the Point of Sale (POS). Additionally, the SkrAtch™ game can be purchased at retail using cryptocurrencies like the ETN cryptocurrency.

The ETN Smartphone App, known as the "Instant Mobile Payment System" and currently pending patent, is designed for mass adoption. It is produced by Electroneum Ltd., a UK fintech company, and aims to target the vast user base of 1.7 billion smartphone users (as per PwC, PricewaterhouseCoopers). This app is readily available in both Android and iOS formats and is already in use in numerous countries. It's worth noting that Coopers & Lybrand served as our original auditors.

​Funding and the Token ICO: SkrAtch™ is currently privately funded. Alongside the Token ICO launch, we vet and add advisers, advisors, and team members worldwide. Visit our Token ICO launch website at:

To install the ETN Instant Mobile Payment System

Scan the QR Code Below.


i) SkrAtch™ "The Instant Win Word Game" For Up To 4 Players.

Purchase a SkrAtch ™ game at your favourite retailer or with the

Electroneum (ETN) ¹ "Instant Mobile Payment System."

ii) SkrAtch ™ is a "Marketing Concept" and an "Industrial Design" that promotes "Brands" on a least cost basis through proprietary methodologies.

iii) SkrAtch™ the marketing concept and "Industrial Design" and intellectual property rights are protected and claimed pursuant to but not limited to: XII. INTERNATIONAL REGISTRATION OF INDUSTRIAL DESIGNS Article 5 of (the  Geneva  Act  of  1999)  hereinafter  (the  "Hague  Agreement") and the Berne Convention.

The Token Presale and Token Launch in 2024

During the next Bitcoin Halving

The SKRATCHIT Token - Coin ticker symbol SKRH, will have a Hard Cap is defined as follows: 3 billion Token Coins @ avg $.015 = $45 million.

The SKRATCHIT Token Coin will be sold in also be sold in as Presale Token ICO in or about the beginning of the
Bitcoin Halving which is expected to occur in or about March — April 2024.

The SkrAtch™ presale of SKRATCHME Tokens, totalling 30 billion at $0.0
01 each, amounts to $30 million. This funding will support the launch of the SKRATCHIT Token Coin and the rapid deployment of our "Team" during the Bitcoin Halving, expected in March to April 2024.

SkrAtch™, known as "The Line Extension," encompasses Android and iOS mobile and retail games, along with ad sales in 18 countries. Initially, 18 million games will be available at 78,000 retailers with a $1.99 MSRP retail price.

Revenue Distribution per Game Sale as administered by and SkrAtch™ the Token ICO Website.

First Year Projected Retail Sales 18 countries per Edition.

MSRP Retail Sale $1.99 USD or as per country equivalence and relevance.
The retailer receives $0.80, which represents approximately a 40% gross margin, in contrast to a 16% gross retail margin.

What is the profit margin for grocery stores?
Click this link.You will be surprised.

SkrAtch receives (SKRATCHIT and SKRATCHME) $0.80
Production Costs $0.20
Product Wholesale and Promotion Costs $0.19
Total $1.99

1 million games sold per country per Quarter x 4 Quarters per year.
= 4 million games in sales x 18 countries = 72 million games sold per year.
= Gross Profit to SkrAtch™ (SKRATCHIT - SKRATCHME) $0.80 x 72 million games = $57.6 million per year.

Strategic Diversity Plan. The Strategic Diversity Plan entails holding on behalf of "SKRATCHIT" and "SKRATCHME" the projected annual net profit, which is expected to exceed $57.6 million. Specifically, we will also invest and retain 20% of the Token-Coin Offering as assets in Bitcoin, Gold, and Silver Bullion.


This strategy aims to create a more diversified portfolio and mitigate risk. The Bitcoin addresses and keys as wells as the gold and silver will be physically held on deposit within a private and insured vaulting facility with a international reputation and presence which will be subject to Audit by an international accounting firm such as PricewaterhouseCoopers International Inc.

Retail outlets 78,000 / 18 million games per Quarter
= 230 game sales per retail store per Quarter
= 3 SkrAtch™ game sales per day

Advertising Impressions
72 million games x 5 ads per game
360 million ad impressions

When consumers purchase a SkrAtch game at a country-specific price, such as $1.99 USD in this example, they will receive 5 full-value products worth $3.00 each (avg.) for a total of $15.00 worth of full-value products which can be redeemed at supermarkets and convenience stores.

The five coupons can be redeemed at retail locations, along with SKRATCHME Tokens, which can be used to offset the $1.99 USD retail MSRP purchase price of a SkrAtch™ game in their respective jurisdictions.


In addition to the SKRATCH Token Coin, 30 billion SKRATCHME "Incentive Tokens" are being created, with a value many times lower than SKRATCHIT Token Coins. These "Incentive Tokens" will be used both as incentives and inter-operable with a loyalty card as the may be converted into SKRATCHIT tokens, if owned by the consumer or to offset the purchase of a SkrAtch™ game at retail MSRP of $1.99 USD. A "Loyalty Card" will earn SKRATCHME Tokens at a predetermined rate.

Additionally, a cross-chain SkrAtch™ "Loyalty Card" will be available and connected to both the online Android and iOS games, as well as the retail version of SkrAtch™. SkrAtch™ games both online and in the retail version and the SKRATCHME "incentive tokens" will be produced and printed in series as "Editions" See the original SkrAtch™ Editions at our R&D website at:

The Token ICO shall be escrow as follows: 20% in BTC, gold and silver bullion of which may be insured by a accounting firm with international presence and reputation such as or by Zurich Insurance Group and additionally annual asset revenue revenue may be audited by PricewaterhouseCoopers  and the trustee as to the launch may be held by a independent trustees such as National Bank of Canada

Purchasers of the SkrAtch™ game shall earn "SKRATCHME" Tokens which shall be convertible to SKRATCHIT tokens, which may be a very valuable economic tool such as in in third world countries as where ETN is used. See the PDF "Building Pathways Out of Poverty" written by Dr. Chris Gorman OBE located at the bottom of the Token ICO development website:

Earnings and Experience. Based upon it's previous successful experience of selling over 3 million games in 5 countries at $5.95 initially Skratch™ intends to sell the new version at $1.99 retail with 1 million games into each of the 18 countries per annual quarter which shall inure a net profit of  $.80 per game x 18 million games sold per quarter $14.4 ± or $57.6 million per year.

Website Growth. The SkrAtch™ product line and websites:, tie the 18 million game units in sales in 18 countries per quarter through the use of the QR Code redemption to develop the website customer base. Both are tied to the overall loyalty programs.

Distributing Free Food, Products and Services. Manufacturers purchase advertising on the SkrAtch™ game in increments 100K to up to 1 million adds per game (which provides 5 million CPM impressions) at approximately $3.00 per game while SkrAtch™ purchases an equivalent amount of product at approximately $2.75 full retail from the manufacturer which SkrAtch™ provides to the retailer to be given away as Free full value products to the consumer at retail.


Expansion and Growth. Since the SkrAtch™ is designed as a marketing and advertising vehicle which uses Analytics to track consumer behavior and reduce manufacturers product launch costs where up to 80% or more of the 30,000 to 50,000 new products fail the natural course of action for SkrAtch™ is to expand into the other 162 countries rather than just seek to expand its base within the 18 countries moving from a quarterly to a monthly distribution plan.

SKRATCHIT and SKRATCHME shall be available as pairs above mentioned and traded on exchanges where XMR, ETN, ETH, and BTC and such as USDC "stablecoin" trades.

Terms of Use, Disclaimer and Privacy & Security sections of this website are important. You are requested to read our Disclaimer located at the bottom of this page before subscribing or donating to the SkrAtch Project as in some some jurisdictions you may not be permitted to participate in the Skratch™ Token Coin "ICO".

The reader is encouraged to click here and look at the website: CoinMaketCap to understand that the issuance of 3 billion token - coin based upon a proven concept with genuine past sales, a trademark is of significant value and is not an irregular form of valuation of a Brand.

To gain an understanding of how cryptocurrency works,

please watch the following video.

SkrAtch™ Cryptocurrency for Beginners.jpg


"According to Harvard Business School professor Clayton Christensen, each year more than 30,000 new consumer products are launched and 80% of them fail;

  1. The failure rate for new products launched in the grocery sector is 70 to 80 percent, according to: Inez Blackburn of the University of Toronto;

  2. It’s a bit scary to hear the Nielsen statistic that: more than 85% of new CPG (consumer packaged goods) products fail.

SkrAtch™ provides an answer and provides a solution to the issue of why 90% of the 50,000 new products introduced

each year meet with failure.


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Visit our YouTube Playlist - SkrAtch ™ Marketing

Accordingly the SkrAtchᵀᴹ proprietary marketing methodology, brand promotion strategy and Internet tracking techniques are designed to reduce the $15 million dollar costs associated with product launches and the average 80% failure rate of new product launches in the consumer packaged goods (CPG) industry.


"The cost to bring a new product to market (R&D/Number of New Product Pacesetter Products) for the period of 1997-2010 was $15 million. Today, the R&D investment to bring a new product to market is roughly 4X the cost of five years ago."

Visit our YouTube Playlists to learn more about SkrAtch and what the industry response is to our proprietary marketing concept and the industry approach to effective product sampling, consumer behavior, advertising methods, industry secrets and trends.

Most new products are line extensions—typically 80 percent to 90 percent in any one year. Line extensions occur when a company introduces additional items in the same product category under the same brand name such as new flavors, forms, colors, added ingredients, package sizes. See Product Line Extension.

SkrAtch in it's copyright, and Industrial Design Right and Claims as to applicable jurisdiction, addresses these major issues of high product launch costs, through the exclusive use of the marketing strategy considered and claimed by the inventors the Skratch game format which is designed as "try before you buy" a marketing sampling campaign that offers unique features including but not limited to, the following benefits:

​1. the SkrAtch game drives manufacturer and retailer sales on a least cost basis;

2. it significantly reduces the costs of sampling;

3. allows and encourages a better shelf position for participating advertisers, thus enabling the consumer better access to sample the Free product;

4. allows the consumer is more likely to retry or purchase the product if it is enjoyed;

5. provides feedback and real time feedback through a proprietary QR Code encrypted Cryptocurrency and a Digital medium of exchange in order that manufacturers and retailers can be more responsive in their product timeline launch;

6. data from SkrAtch returns valid manufacturer and retailer data, in real time, thus reducing product launch costs in real time;

The video elucidates the value of SkrAtch™ in its proprietary marketing plan, utilizing QR Codes for marketing

in your business.

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Visit our YouTube Playlist

SkrAtch™  Statistics

7. in addition to the tax incentives  SkrAtch provides a valuable CPM Rate to the manufacturer who advertises on each of the 5 SkrAtch wheels in each game. Both of which can be applied to the company or brand bottom line and offset product launch costs or line extensions of which 80% to 90% fail.

8. in the print  and production of SkrAtch advertisers may vary their ad exposure and / or product sampling in increments from 100K to 1m in multiples per game. This is a significant feature as claimed in the SkrAtch game concept which allows for differing manufacturer budgets and campaign launches, from a test to a full campaign; SkrAtch "When You're Itchin' to Win ";

9. each SkrAtch game contains 5 wheels each with 5 ads. Thus in a 1 million game run 5 advertisers would benefit from 5 million ad exposures plus benefit from the high conversion rate provided by trying the free product. The conversion rate can be as high as between 35% to 90%;

10. compare internet CPM rates by channel and vertical channel  Display Ads $2.80, Email Ads $5.00, Mobile Ads $3.00, Video Ads $3.00. to print, broadcast and newspaper media, cross channel media comparison;

11. calculating the CPM Rate.  Use the CPM rate calculator to compare CPM Rates for different forms of media, including: print, broadcast and newspaper. Also see the section 7.0 SkrAtch ™ "Effective Product Sampling" below.

What is CPM (Cost Per Thousand)? CPM is a crucial advertising metric that measures the cost of a thousand impressions. It plays a pivotal role in marketing. SkrAtch™ provides manufacturers with a highly efficient and cost-effective CPM rate. Reference What is CPM ?

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12. Considering that upwards of 80% to 90% of new product launches or line extensions fail SkrAtch significantly can reduce product launch costs as an exclusive marketing concept. Also see CR Consumer Reports.


13. The tax implications are a significant part of the marketing concept as the manufacturer purchases advertising on the SkrAtch game while SkrAtch purchases at full market value the products advertised to be given away as Full Value Redemption, Free products.

14. The traditional methodology of sampling and it's associated costs which can be as high as $200. / CPM are vastly reduced and spread out over a much larger statistically significant consumer base.

15. Original SkrAtch advertisers and prize sponsors included: ⁶ Quaker Oats, Lipton, Kraft, Old ELPaso, Maple Leaf, Ford, Mars, KFC, Atari, Wardair, Atlantique Boutique, Energizer, Jeep, Honda, Vivitar, Toastmaster, Peter Pen & Pencil, Coleman, Tasco, Tappan, Sony, M&M, Spalding, Japan Camera, Jetset Holidays, Kodak, Chieftain, Swoggle, Galoob, Hasbro

16. SkrAtch™ also includes 5 or more services, subscriptions or Free discounts which may include access to: broadcasts, podcasts, movies, news, TV, tutorials and GIG Economy, services and "durable goods". See the "Prizes 1- 5" page for a comprehensive review. While we may be members of the Affiliate Programs of Amazon, eBay, Sony, Apple, BabbelUdemy, Rakuten and Alibaba unless stated otherwise these companies have not specifically endorsed SkrAtch™

17. While SkrAtch™ contains  5 Free full value products (CPG) Consumer Packaged Goods, such as food and products and thousands of dollars in prizes;

18. SkrAtch™ also includes 5 or more services, subscriptions or Free discounts which may include access to: broadcasts, podcasts, movies, news, TV, tutorials, GIG Economy, services and "durable goods". See the "Prizes 1- 5" page for a comprehensive review.

19. Acronym™ advertisers and sponsors included: Stanley Tools, Flecto, Oxford Keystone, Facelle (Royal), Timex, ACDelco, Anacin, Frito Lay, Molson, Regal Gifts & Cards, Brooks, Tomy, Esselte Pendaflex Canada, Brother International Corporation, Dymo, Parker, Chrysler, Dristan.

20. As previous advertisers, sponsors  and companies names  are subject to change the reader should infer that references here may or may not include their new name or brand or company, however if the entity continues to exist they remain a viable client of SkrAtch

Effective Product Sampling
Drives sales at Point-of-Purchase


21. Firstly, encouraging trial of a product close to point-of-purchase is a great way to drive sales there. This is confirmed by the “Product Sampling Study” by Arbitron and Edison Media Research, which found 35% of customers who try a sample will buy the sampled product in the same shopping trip.

22. Think about it, the product is fresh in the consumer’s mind, so long as they enjoyed it, the consumer will be primed to think of your product first when they reach the relevant aisle. This may well explain why 24% of those surveyed in Arbitron and Edison Media Research’s survey claimed that a sampled product had specifically replaced an item that they had planned to buy.

23. Building on this, upgrade your product sampling effectiveness through a price promotion. Creating a two-pronged attack, on both the senses and the wallet, is a common tactic for driving purchases.

Consumers respond to product sampling.

24. The sales-boosting effects of product sampling are deeper than they might initially appear. For example, psychologically, “samplers with a heightened awareness of the presence of others at the sampling station may feel a level of social ‘pressure’ to make a post-sample purchase.”

25. EVENTEEM.CO.UK is a UK based company with solid brand focus awareness skills. Their data is also supported by Nielsen Media Research.

Product Sampling has a very high Conversion Rate
but can it be done cost effectively ?

SkrAtch™ has a Solution.

In addition to product tracking, supply chain management as through our use of blockchain (Vechain) SkrAtchprovides a least cost proprietary method of effective sampling.

The following video describes the high value and conversion rate associated with "free product sampling" or try before you buy can result in conversions up to 90%  develop brand loyalty and has given rise to a highly effective marketing tool. SkrAtch™ provides a least cost proprietary method of effective sampling.

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SkrAtch™ leverages its relationship with

1. Ripple (XRP), 2. Vechain, and 3. Electroneum

to showcase how blockchain

is transforming the business landscape.

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1. Ripple - The Future of CBDCs
Why All Central Banks Must Take Action

Findings from Ripple's Blockhain

in Payments Report 2020
From Adoption to Growth

vechain official logo.PNG

2. VeChain Foundation

The public blockchain that derives its value from activities created by members

within the ecosystem solving real world economic problems.

VeChain Financial Executive Report Vol. 13

3. Building Pathways Out of Poverty

by Dr. Chris Gorman OBE

4. SkrAtch™ Executive Summary

a Proprietary Marketing Program.

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